WingNews logo WingNews GitHub [2]

Monroe13's comments

Monroe13 | 4 years ago | on: I made my own garum

The Noma fermentation lab in Copenhagen has been experimenting with garum for the past few years. There is a detailed chapter in Noma Ferments if you are interested in learning about the process.

Monroe13 | 5 years ago | on: The unusual ways Western parents raise children

This is exactly the attitude the above poster is complaining against. Breast feeding is probably better than formula in a few small ways, but treating formula use as “neglect” creates a harmful burden on new - and already stressed - mothers.

If breast feeding is difficult, feed your child formula. They will turn out just fine.

Monroe13 | 5 years ago | on: Masks Work. Really. We’ll Show You How

From the summary of your second link... “ There is some evidence to support the wearing of masks or respirators during illness to protect others, and public health emphasis on mask wearing during illness may help to reduce influenza virus transmission.”

Monroe13 | 5 years ago | on: Optical tracking and laser-induced mortality of insects during flight

> IV is either a research institution or a patent troll or both, depending on your perspective, but either way, they don't generally commercialize the ideas they come up with, they just license them.

That’s not exactly accurate. IV creates spin-out companies that commercialize particular inventions created by IV inventors. Photonic Sentry is the commercialization vehicle for this mosquito zapper that was invented by IV inventors. Other examples are Kymeta, Terrapower and Echodyne.

IV does not typically commercialize inventions (patents) that it purchases — but the patent purchasing piece of the business is distinct from the invent and commercialize piece.

Monroe13 | 5 years ago | on: Big Tech’s Years-Long Manipulation of American Op-Ed Pages

In my experience this is standard practice in the PR industry and isn’t seen as a problem to solve or viewed as any sort of ethical dilemma.

In the industry these articles would be talked about as a “3rd party op-eds”, and the general practice of finding “3rd party advocates” is a key element of any issues advocacy campaign.

The practice doesn’t stop at op-eds. PR firms or in-house corporate communications teams cultivate a roster of business leaders, academics, politicians, etc that can be called upon to speak on panels at conferences, participate in media interviews, be featured in documentaries and show up in other creative ways.

In the PR world it’s a taken as a given that “your message is most powerful when it comes from a respected third party” so this practice is pervasive and impacts every conference you’ve ever attended, op-Ed pages on a daily basis, and many of the media stories you read.

As for solving it, I’m not aware of any groups dedicated to that cause. Raising awareness is one step — ham-fisted astroturfing made public is embarrassing for a company, but 3rd party advocacy is generally more subtle and not viewed as astroturfing by PR pros.

Monroe13 | 5 years ago | on: Hackers take over prominent Twitter accounts in simultaneous attack

I’m seeing a lot of discussion of the DMs being the real target, but executives and politicians usually have staff who monitor and post to their social media channels. Hard to imagine Barack Obama communicating anything of blackmail value over a channel that a mid-level social media manager has the password to.

Monroe13 | 5 years ago | on: How the biggest consumer apps got their first 1k users

Yes, absolutely. Do your homework and find a reporter/ blogger that, based on past reporting, you think would be interested in your company.

Email them and keep it short, make it timely (what have you accomplished recently, how is it relevant to a current event or trend) and offer to provide other pieces of the story (e.g. do you have a customer or investor who’d be willing to speak to the reporter? Do you have photos, graphics, data you could send the reporter). Offer to jump on a call and speak on the record.

One mistake I’ve seen founders make is they treat the reporters as a marketing channel. I.e they want the reporter to help them “get the word out.” That is not a reporters job. Their job is to bring their readers timely, interesting and novel stories, so your goal is to help the reporter accomplish that.

Monroe13 | 6 years ago | on: Big Tech's Big Defector: Roger McNamee

Google has had the largest (or nearly so) lobbying spend for the past few cycles and in 2019 Facebook and Amazon are the top spending corporations. Spending a few million more than the defense contractors.

https://www.opensecrets.org/federal-lobbying/top-spenders

There is no database of PR spending, but it’s telling that a study conducted by Edelman, the worlds largest PR firm, found Tech to be the most trustworthy sector. A cynic might say they are pandering to an important client base.

page 1
more