g20 | 12 years ago | on: Google’s “20% time,” which brought you Gmail and AdSense, is now as good as dead
g20's comments
g20 | 12 years ago | on: Google’s “20% time,” which brought you Gmail and AdSense, is now as good as dead
However, I would agree that it is "as good as dead". What killed 20% time? Stack ranking.
Google's perf management is basically an elaborate game where using 20% time is a losing move. In my time there, this has become markedly more the case. I have done many engineering/coding 20% projects and other non-engineering projects, with probably 20-40% producing "real" results (which over 7 years I think has been more than worth it for the company). But these projects are generally not rewarded. Part of the problem is that you actually need 40% time now at Google -- 20% to do stuff, then 20% to tell everyone what you did (sell it).
I am a bit disappointed that relatively few of my peers will consciously make the tradeoff of accepting a slower promotion rate in return for learning new things. Promotion optimizes for depth and not breadth. Breadth -- connecting disparate ideas -- is almost invariably what's needed for groundbreaking innovation.
It is a bit puzzling to me that Google was pretty innovative in a lot of areas, including HR policy, but the perf stuff is unimaginative and rote. Then again, I don't necessarily have a better solution for a company of its size.
From a personal perspective I think it's great to give up a level and 10-20% salary for increased time learning things. Google already pays at least 10-20% more than other places which DON'T have 20% time.
From the company perspective, I think it is sad that 20% time is becoming less and less relevant.