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Why did your startup fail?

13 points| nemrow | 13 years ago | reply

I recently stopped production on a failed startup and feel I learned SOOOO much from the experience. What was the tipping point for you to shut your startup down?

22 comments

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[+] hkarthik|13 years ago|reply
I built a product which had the following goals:

1) Free to consumers.

2) Paid plans for business to get access to leads generated by the above consumers entering their data.

The problem was that I did all my upfront market validation with the first group, which jumped all over my product with comments like "I could totally use that!" and "wow what a great idea!" type feedback.

I built the product for the consumers first and launched a private beta. Then when I turned to build the other side of it for the businesses, I found most of them didn't see the need for it, and it would take a high touch sales process to get them onboard. At least until the product became a household name and had millions of users.

I quickly realized that I had run into what I've since deemed "the Groupon Problem". The only way to make the business work would be to pour in tons of capital to hit really high user numbers while paying for a high touch sales process.

I had envisioned being able to run the whole thing as a bootstrapped business. When I realized it couldn't possibly work that way, I scrapped it.

I learned a ton though, and now I'm just waiting for another great idea to really execute on.

[+] dpolaske|13 years ago|reply
I recently shut down my startup as well, and definitely feel I learned a lot from the experience.

My startup failed because we did not seek customer validation until our product was already built (after months of development). And at that point we realized we had built a product that nobody wanted. From now on I will not start building a product unless I already have customers who want/need it!

[+] narayankpl|13 years ago|reply
do you mean customer validation has to be done with an idea or concept. I thought having a MVP helps in that customer can more easily understand what you are talking about.
[+] nemrow|13 years ago|reply
I like where this discussion has gone. I feel like the vast majority of us are stating that we didn't understand our market well enough and didn't get validation early enough.

Our product relied heavily on the technology behind (it needed to be fully coded before being functional). So how do you all think we should go about validating a market using an MVP without having the product coded out?

[+] orangethirty|13 years ago|reply
From the last year only:

Wrong product/market fit.

Overshot sales estimates.

Realized that I did not enjoy serving the market.

Co-founder issues.I never took in co-founders, gave it a try, realized I work best alone. Issues were of productivity. I'm very productive, they were not.

Not enough funding.

Issues are spread out between a handful of projects.

[+] thisisdallas|13 years ago|reply
I'm actually not sure if I have failed yet or not. I started a niche website set up/hosting business targeted towards churches. After a month and a half I have ~15 free users and no paid users.

I know a month and a half isn't long at all, and maybe these things just take time, but it's just a bit discouraging when not one person signs up for a paid plan.

[+] PonyGumbo|13 years ago|reply
I just looked at your website. Why offer a free plan at all?
[+] codemonkeymike|13 years ago|reply
Like most ideas I made a product for a market segment that I was not a part of. They wanted nothing to do with my product after investing 4K and many hours of time(this all happened when I was 18)
[+] nemrow|13 years ago|reply
I feel ya! Did you spend your 4k on developers? Or are you a programmer?
[+] meerita|13 years ago|reply
A totally immature market. Many technological barriers for end users to install and use the solution.
[+] geldedus|13 years ago|reply
"A totally immature market" = "I have no clue about the market's needis"

you can't dictate needs to the market

[+] skbohra123|13 years ago|reply
You can start off by telling about why your startup failed?
[+] nemrow|13 years ago|reply
Good call.

My startup failed because our team (who worked in the music industry, but were not musicians) assumed we knew our audience (who were musicians) and made our development decisions based off that assumption. If we put a "minimal viable product" out to our audience sooner we would have been able to pivot heavily and possibly create a product they would want to use. Also never work in the music space! Ever!! :)

[+] myth|13 years ago|reply
The general public is apathetic towards politics.
[+] timmm|13 years ago|reply
Seems like a cop out, like you're blaming the public, sure some people don't care. What about the ones that do? Or all the people that vote? How can you engage, make them care, ect.