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Google sends reporter a GIF instead of a 'no comment'

209 points| wgx | 11 years ago |wired.com

60 comments

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[+] z1mm32m4n|11 years ago|reply
My favorite Google "No comment" response is still their response to Randall Munroe about his analysis of how big their data centers are:

https://youtu.be/I64CQp6z0Pk?t=2m59s

[+] probably_wrong|11 years ago|reply
Those that already read the "What If?" section might want to jump to 7:10, which is when he explains what happens after he publishes the article about punchcards[1]. I mean, it's a nice talk, and if you haven't read the article then totally watch it, but as I already read it...

[1] http://what-if.xkcd.com/63/

[+] pravj|11 years ago|reply

[deleted]

[+] downandout|11 years ago|reply
I'm sort of confused by this gif. I wouldn't look at it and say "that girl turning her head in one direction repeatedly means no comment". If it were funny, and actually had some sort of "denied" slant to it, then fine, but this particular gif makes no sense to me as a response to a request for comment. I guess when you have as much money as Google does you can be as disrespectful to reporters as you like, but at least try to be entertaining.
[+] Drakim|11 years ago|reply
I guess the gif could be read as "nuh uh! No telling!"
[+] userbinator|11 years ago|reply
It looks more like a mix of disbelief, surprise, and astonishment to me.
[+] halflings|11 years ago|reply
Reminds me of the GIF Detectify got from Google after getting into their production servers because of a vulnerability in the "Google Toolbar" portal [1] :

https://s3-eu-west-1.amazonaws.com/blog.images/google/niceme...

[1] http://blog.detectify.com/post/82370846588/how-we-got-read-a...

[+] downandout|11 years ago|reply
So the security team thought it was worth such a crazy amount that they made a gif to describe it...and then they sent him $10K? That isn't very much for a major bug like that.
[+] fcatalan|11 years ago|reply
Well, whats good for the U.S. House of Representatives Committee on the Judiciary should be ok for Google.

http://judiciary.house.gov/index.cfm/2015/3/at-the-flick-of-...

[+] arcatek|11 years ago|reply
How can an officiel website say "even when a president tries to unlawfully refuse to enforce our laws" ? It doesn't seem very neutral, I wouldn't except such an article to challenge the decision taken by the president of a country.
[+] nostrademons|11 years ago|reply
Doesn't surprise me. I released a couple easter eggs when I was at Google (notably [festivus] and [let it snow]), and the official response PR prepared for one of them was a poem. It's part of Google's quirky culture.
[+] cheatsheet|11 years ago|reply
This is internet and hacker culture; Google just happens to have a disproportionate amount of people who fit into those categories there.
[+] dingaling|11 years ago|reply
That's cute, but this instance is unlicensed commercial use of Disney's copyright material.

Where I worked nothing went to the press before legal review. It seemed burdensome but I'm sure it saved the company's hide on numerous occasions.

[+] nsxwolf|11 years ago|reply
Google. Such an adorably hip, cool underdog.
[+] bshimmin|11 years ago|reply
Am I alone in thinking this is utterly infantile behaviour?

It makes me rather sad that the art of correspondence (the beautiful letters of bygone times) is now gradually being replaced with Facebook Messenger and animated GIFs.

[+] dctoedt|11 years ago|reply
This particular one is a funny-once, as Manny the narrator character said to Mike the newly-conscious computer in Heinlein's The Moon is a Harsh Mistress.

(Manny also said something like, the second time it's half-funny, with a geometric progression downward.)

It's possible to look at the glass as half-full: People can still write nice letters, and sometimes do (often by email), but they also have other avenues of creative expression.

[+] realharo|11 years ago|reply
The expression "a picture is worth a thousand words" applies here. Sometimes it can more accurately express their reactions and feelings.
[+] vacri|11 years ago|reply
If you're demanding maturity, don't throw out petty, overblown insults. It's hypocritical.
[+] forgottenpass|11 years ago|reply
I wouldn't call it infantile, just playful in a way that Google no longer has the personability to pull off.
[+] auganov|11 years ago|reply
Infantile? Maybe.

Infantile == bad? No.

[+] A_COMPUTER|11 years ago|reply
I am a huge, huge fan of imageboard culture, which reaction gifs are _undeniably_ derived from, but I believe just as strongly that it's not something you should let "leak" into normal communication, especially not professional communication. So yes, I agree.
[+] smanuel|11 years ago|reply
If it's an exception - no. It's fun and it gives a new fresh look to big, evil corporations (but Google is not evil anyway [1]). If it were a rule - yes, definitely infantile and weird.

[1] http://www.cnbc.com/id/101923422

[+] billymonk|11 years ago|reply
A term like "infantile" when used in a derogatory manner is predicated on the idea that being young is something to be ashamed of. You should avoid it.
[+] paganel|11 years ago|reply
No, you're not. Plus I thought we left animated gifs back in 2013 where they belong (or was it 2012?).

On a more interesting note, someone should revisit Giambattista Vico's theory about language. The closest that I could find on the English internet after a 30-second search was this (http://www.philosophypathways.com/fellows/fahey.pdf - PDF link):

> Vico borrows the three ages of human history from the Egyptians. As shown above, the languages which corresponds to each are, first, the mute language of signs and physical objects; second, the language of symbols, comparisons, images and metaphors. The third is vernacular or epistolary language.

It seems like we're about to fall from the third stage ("epistolary language", which you mention) to the second stage, that of "symbols, images and metaphors". Now, what that means exactly I don't know.

[+] deeviant|11 years ago|reply
As somebody who has a SO who works at Google, thus giving me a bit of insight into the culture, I can factually say that gifs and lolcat-like memes have already started replacing the English language there.
[+] amelius|11 years ago|reply
With all those broken email readers, how can one even assume that a gif will animate when the recipient opens the email?
[+] grimmdude|11 years ago|reply
Didn't wired.com just overhaul their site? Very slow and clunky on my end...
[+] arjn|11 years ago|reply
I dont understand how that GIF represents "no comment". To me it looks more like an "I don't know" or "I've no idea" statement.

Also, I don't see why this is news. GIFs have been used like this for several years now. Reddit is replete with such usage.

[+] dmachop|11 years ago|reply
I usually get memes from Google official responses.
[+] attilak|11 years ago|reply
I think this response is connected maybe to yesterday's facebook (f8) event...